Business of Tourism

globalization the process, accelerated by communication technologies, of turning the world into a single community & adenine In phonationicular, a single market. It has been described as boundlessness. Structural change a temperamental transformation tot near activity or institution which brings roughly a change in its essential quality. Or structure. It Is permanent, there Is no return to the prior aim or state. Temporary change an alteration in a certain(a) measure or condition In an activity of institution to which it is possible to return later.Causes for structural change globalization, competition, sparing crisis, health crisis, social changes, guest preferences, war/ terrorism. Tourism market consists of all potential customers sharing a particular need/want, who might be willing/able to replete it by buying a touristry produce. Sustainable development achieving egression In a manner that does not deplete the natural & built environment & preserves the cultu re of the local community.Sustainable touristry all forms of touristry development, management & operations that malting the environmental, & equal Integrity & well being of natural, built ND heathenish resources, Socio cultural a term used to Indicate impacts bringing round change to a social organization of a sort of batch as well as more fundamental reorganization of decree organization. Sustainable transport doesnt harm the environment, or use resources that cannot be re organized_IEEE. unspotted trucks/cars- ersatz engines, alternative fuels (unleaded) non combustion systems.Reducing aircraft emissions-technology advances, regulations, air traffic management, dealing with noise-creating footprints e. G. Aircraft Boeing has a footprint of 14 SMS squargond, airbus AAA noise footprint 1. Km squared. excursion tourism industry the aggregate of all businesses that directly provide goods and go to facilitate business, pleasure leisure activities away from home environment (smith 1988) Impacts of tourism = effects of tourism * Positive impacts = benefits of tourism * Negative impacts = costs of tourism * Impacts are often referred to as Sculptural Impacts, Environmental Impacts, Cocoon Impacts. computer simulation a theoretical system of relationships, which tries to capture the essential elements In a real word situation. Modes are useful tools for general analysis, discussion and as an aid to understanding more complex systems. System an assemblage or combination of things or parts forming a complex or unitary whole. Descriptive models replicate selected features of a situation alma to show how It operates. Predictive models rearrange a descriptive model so that causes outcomes can be determined, predictive modes prescribe a pathway towards a certain outcome. supplying models allow for alternative course tot action to be evaluated. Key issues of models aim to modify reality, select key issues to prevent explore, they deed to be ap plied, tested and reviewed regularly to maintain relevance. Policy outlines a series tot desired outcomes and objectives (values) Planning Examines alternative method of reaching those objectives Tourism Policy and Planning For twain the sort long term Is required to balance all stakeholders wants and necessarily Unplanned Tourism Uncommon, unpopular, unwanted.Unhappy most community Has social/environmental/economic impacts Visitor Management The strategies action programs used to control influence tourism supply and demands to achieved fines policy goals Planning operational techniques site management peck management Selective Targeting visitors who are socially and economically more pleasing to a destination or other destination Demarcating marketplaceing designed to reduce or regulate the number of people visiting a location Objective Specific, measurable results that an organization plans to achieve in a given period Strategies the meaner of achieving object ives Tourism Involves psychology, sociology, economics, anthropology, business administration, geography, ecology, law and education.Industry Refers to a group tit similar economic output in terms of product Tourism Industry Described in both terms of the issue and consumption of goods and go Businesses in Tourism Industry Primary hatful Transport, Hospitality, attractions, activities and retail Business indirectly involved Petrol stations, bakeries, car dealer, banks, newsagents charter Heavily involved but not included as part of the industry Tourism The sum of government and private sector activities which mildew serve the needs and manage the consequence of holiday and business displace the central activities so the overspent and private sector include promotion planning, providing services and preventing impacts Hospitality Specifically refers to a focus on provision of modification and commercial catering services Tourist A person who runs from place to place f or non work reasons. Promotion Structure in the generating region ticketing services, travel agents, tour operators.Need to influence potential tourists Transport All meaner of traveling inwardly the destination Infrastructure Development that provides for tourism (ranging from large to small) Markets and destinations Markets are where the tourists are before they reach the destination * Market demand is affected by needs and wants * Markets need to be identified and defined * Information about the market needs to be gained Destination the place that tourists visit and familiarity Key Characteristics of service 1. Intangible (cant be sampled) 2. Inseparable (provider is part) 3. Variable (Individual experience) 4. putrescible (cant be warehoused) 6 Steps for Segmentation of Tourist Demand 1. invest 2. Profile 3. Rank 4. Select 5. Assign Priorities 6. Access Target Market Models can be descriptive, predictive, prescriptive and planning